
Why More SMBs Are Tapping Into Senior Remote Talent to Scale Smarter💡🌍
Remote work isn’t just about virtual assistants anymore. SMBs are now hiring experienced professionals who can own projects, lead teams, and drive growth.
This article highlights case studies from Goodwork, showing how companies are tapping into talent with the experience and bandwidth to excel in senior roles while supporting financial independence for women from emerging economies.
Thinking about your next remote hire? Book A Free Consultation to see how Goodwork can help you scale with the right for your team.
How a US Accounting Firm Hired a Senior Accountant & Tax Specialist at CAD $572/month 🧮💼🚀

This case study highlights how Goodwork helped a US-based cloud accounting firm hire a senior accountant to support its growing client base. The company needed someone with strong accounting fundamentals who could manage tax preparation, financial reporting, and compliance with precision.
Through Goodwork, the firm added a senior accounting hire who could work independently, maintain accuracy, and contribute to a high-performing remote finance team.
Book a call here to find senior remote talent for your growing team.
Who We Helped:
A US-based accounting and tax advisory firm that provides cloud-based accounting, bookkeeping, tax planning, and profit coaching through a fully remote global team.
What They Needed:
A senior Accountant & Tax Specialist to support US tax operations and help scale client delivery. The role required experience in financial reporting and the ability to manage bookkeeping, tax preparation, and analysis while completing structured training in US tax standards.
Who They Hired:
An experienced accounting professional with a background in corporate tax, audit, and financial reporting. Selected for her extensive experience in managing tax compliance and accounting functions, and her ability to maintain accuracy across complex financial processes.
Country: Nigeria 🇳🇬
- Level: Senior (6+ yrs)
- Experience: 11+ years of total experience in accounting and taxation | 3.3 years as a Lead, Tax Advisory Unit | 10 months as Senior Internal Auditor | 7.2 years as an Internal Auditor
- Skills: Tax Compliance | Tax Planning | Financial Reporting | QuickBooks
- Education: Bachelor's in Accounting
💵 What They’re Paying: CAD$572/(USD$407) (Full-Time, 40 hrs/week)
How a Canadian Real Estate Company Hired a Senior Marketing Manager at CAD$1,900/month 🏗️📈

This case study highlights how Goodwork helped a Canadian real estate and construction business make its first marketing hire. They needed someone who could design a strategy, launch paid campaigns, and build reliable marketing systems from the ground up.
Through Goodwork, the company added a senior marketing hire who could lead independently and create scalable marketing systems.
Book a call here to find senior remote talent for your growing team.
Who We Helped:
A Canadian real estate development and construction company specializing in residential projects. The business has grown consistently for more than 10 years, focusing on building attainable housing and community-driven developments.
What They Needed:
A Senior Marketing Manager to build the company’s marketing funnel from scratch. The role required strategy development, paid media management, content creation, and CRM setup to turn a referral-based business into a scalable, data-driven operation.
Who They Hired:
A marketing professional with experience in paid advertising, funnel building, and CRM setup for service-based businesses. Selected for her strong technical skills and ability to take ownership of end-to-end marketing processes.
- Country: Pakistan 🇵🇰
- Level: Senior (6+ yrs)
- Experience: 11+ years of total experience, including 10 years in marketing roles and around 1 year in writing and content-focused work
- Skills: Paid Ads | Funnel Building | CRM Setup | HubSpot | ClickUp | SEO | SEM
- Education: Bachelor’s in Mass Communication
💵 What They’re Paying: CAD$1,900 /(USD$1,355) (Full-Time, 40 hrs/week)
How a Canadian B2B Agency Hired Senior Video Editors starting at CAD $2,527/month 🎬💼🔥

This case study highlights how Goodwork helped a Canadian B2B video agency hire not one, but two senior video editors through a single search to lead short-form content production for its growing client base.
The company initially planned to hire one person, but through Goodwork, they found two senior professionals with strong experience in editing, motion graphics, and sound design for B2B and founder-led content.
Book a call here to find senior remote talent for your growing team.
Who We Helped:
A Canadian short-form B2B video agency producing founder-led content for tech and professional-services companies. The agency creates LinkedIn videos, branded podcasts, and marketing clips that help business leaders build visibility and credibility online.
What They Needed:
A Senior Video Editor to lead end-to-end post-production for client content and the agency’s in-house podcast series. The role required managing multiple projects, editing for multiple platforms, and ensuring quality, consistency, and brand alignment across all deliverables.

Who They Hired:
Hire 1
A senior video editor with experience producing high-performing content for global brands and YouTube channels.
- Country: Colombia 🇨🇴
- Level: Senior (6+ years)
- Experience: 6.8 years in total | 4.5 years in video editing and 3.7 years in audiovisual production
- Skills: Motion Graphics | Adobe Premiere Pro | DaVinci Resolve
- Education: Bachelor’s in Film and Television
💵 What They’re Paying: CAD$2,527 /(USD$1,801) (Full-Time, 40 hrs/week)

Hire 2
A senior video editor and CGI specialist with a strong background in post-production and digital content creation.
- Country: Colombia 🇨🇴
- Level: Senior (6+ yrs)
- Experience: 7 years total | 5.3 years in video editing | 1.7 years in graphic design roles.
- Skills: Graphic Designing | DaVinci Resolve | Adobe Premiere Pro
- Education: Bachelor’s in Marketing
💵 What They’re Paying: CAD$2,898 /(USD$2,065) (Full-Time, 40 hrs/week)
Looking to fill a senior position on scale?
Goodwork helps SMBs scale affordably while creating financial independence for women in emerging economies. Our team manages the entire process from sourcing to onboarding, making it simple to find exceptional professionals with unique skill sets that fit your business needs.
Book Your Free Consultation today and discover how Goodwork can help your company grow with experienced, senior level talent at a fraction of the cost.